Technology Marketing - The Communication Gap (Audio)
Here's a brief audio that describes this dilemma, with some examples of the frustrations typical consumers encounter with technology products.
Communication may seem "simple," but the truth is it's never easy.
Don't overlook its importance.
Copyright 2017 by Dannielle Blumenthal, Ph.D. All opinions are Dr. Blumenthal's own. All rights reserved. Photo by mohamed_hassan via Pixabay (CC0 Creative Commons).