Values Under Construction

I know you only by the way you treat me - nothing else.
I'm not listening to most of what you say.
You asked me to find the core values brochure. It's in the closet...buried under pens and colored folders and paper clips.
Here's how I know what you care about. You, as a representative of leadership.
You don't know what I mean? You think you never see me?
I know you by:
  • The things other people say about you. Yes, your reputation.
  • The way you choose to greet people in the hallway.
  • The way you talk about other people. 
  • The way you listen - or don't.
  • What you do in response to problems.
  • The way you show empathy to those in pain.
  • Your attitude to new ideas that are not yours.
  • The way you enforce the rules.
  • Whether you study a matter carefully, or are impulsive and just act out.
  • Who you give the microphone to, and where you shine your spotlight.
Yes, I know you. Every single day, I watch your values unfold.
And I am learning.
Copyright 2016 by Dannielle Blumenthal. All opinions are the author's own and do not necessarily represent the views of her employer or any other organization or entity, including the United States as a whole. Photo by Jeff Warren via Flickr(Creative Commons).


Dr. Dannielle Blumenthal is an author, independent brand researcher, and adjunct marketing professor with 20 years of varied experience. An avid researcher and prolific, creative writer, Dr. Blumenthal's interests span communication, marketing, qualitative media content analysis, political rhetoric, propaganda, leadership, management, organizational development, and more. An engaged citizen, she has for several years worked to raise awareness around child sex trafficking and the dangers of corruption at @drdannielle on Twitter. You can find her articles at Medium, and, and she frequently answers questions on Quora. All opinions are Dr. Blumenthal's own.