Video Clips from Branding in Government Talk, July 17, 2014

Yesterday I gave a talk on branding in government at the July 2014 Council of Inspectors General for Integrity and Efficiency Public and Media Communications Council meeting in Washington, DC. Here's a link to the playlist with some clips from the talk. As always, all opinions are my own.


 

About

Dr. Dannielle Blumenthal is an author, independent brand researcher, and adjunct marketing professor with 20 years of varied experience. An avid researcher and prolific, creative writer, Dr. Blumenthal's interests span communication, marketing, qualitative media content analysis, political rhetoric, propaganda, leadership, management, organizational development, and more. An engaged citizen, she has for several years worked to raise awareness around child sex trafficking and the dangers of corruption at @drdannielle on Twitter. You can find her articles at Medium, www.AllThingsBrand.com and www.DannielleBlumenthal.com, and she frequently answers questions on Quora. All opinions are Dr. Blumenthal's own.