10 Trends I'm Watching Now

#1 - Survivalism - products, TV shows, clothes

#2 - The word "badass," particularly applied to women

#3 - Hand-to-hand combat as a recreational activity

#4 - Monster-sized organic food stores

#5 - Self-help, crowdsourcing, etc.

#6 - Lunch trucks for office workers

#7 - Home-delivered meals

#8 - Parodies of the '00s

#9 - Social media as mainstream media

#10 - Entrepreneurship as a career path


Dr. Dannielle Blumenthal is an author, independent brand researcher, and adjunct marketing professor with 20 years of varied experience. An avid researcher and prolific, creative writer, Dr. Blumenthal's interests span communication, marketing, qualitative media content analysis, political rhetoric, propaganda, leadership, management, organizational development, and more. An engaged citizen, she has for several years worked to raise awareness around child sex trafficking and the dangers of corruption at @drdannielle on Twitter. You can find her articles at Medium, www.AllThingsBrand.com and www.DannielleBlumenthal.com, and she frequently answers questions on Quora. All opinions are Dr. Blumenthal's own.